News and blog

Application analytics dashboard | Free analytics for your Windows or MacOS application

As software developers for desktop software, we monitor how visitors arrive at our website, which pages they visit the most, which are the entry and exit pages. We also measure the number our software was downloaded. And then, after the download, there is silence: We do not know if the user installed the software if he/she keeps using it or he/she abandoned it the next day. We do not know how many active users we have.

Application analytics is the new tool that allows you to look into these matters for the first time.

Checklist: How to become a hero at your software development house

Application analytics is a new practice and still only very few desktop applications use.

It is unique and powerful because it allows you, for the first time, to see beyond the download of your desktop software.

Here is the opportunity: You can become a development hero by implementing this new practice into your software.

Installation analytics for shareware and desktop software applications

Installation analytics is the technique of gathering installation statistics directly from the distributed software installers.

The developers can see even in real-time the stream of installations and uninstalls of their software, understand the impact of their advertising, detect remote problems immediately after the release.

Having installation analytics in your software is essential for your success in this brutally competitive internet.

Digital clock screensaver - StarMessage v.5.7.4

A digital clock functionality was added to the screensaver version 5.74.

You can now see the current time in 24 or 12 hours format, include or exclude the seconds. You can additionally select the color of the digital clock display, and its movement speed. Together with the time, you will, of course, see all the other animations of the StarMessage screensaver.

Website VS Mobile App Google Analytics reporting views and the Google measurement protocol

Website vs Mobile App types of reporting views in Google Analytics, and the measurement protocol.

The Google measurement protocol can send PageViews, ScreenViews and Events to your Google Analytics account.

See a comparison listing the similarities and differences between the two types of reporting views: Website vs Mobile App.

Announcement: New version 0.5.3 of libAppTelemetry. Connect your shareware program with Google Analytics

Version 0.5.3 of libAppTelemetry (now called SoftMeter) was released.

With SoftMeter you can monitor the usage statistics of your desktop program (Windows, MacOS) and the size of your user base.

SoftMeter has a free edition.

It works with   Google Analytics, which is also free. 

StarMessage screensaver v5.7.1 released. More power options to delay computer sleep mode. Better moon phase accuracy.

The illumination of the moon image is improved together with the accuracy of the moon phase percent. More options were added to control the power settings and to keep the computer awake and avoid sleep/low power mode.

Black Friday 2017 - buy now 50% OFF StarReminder - Tasks Reminding utility

Black Friday 50% OFF sales

StarReminder is a Tasks Reminding utility that you can easily use as an electronic calendar, task organizer, daily planner, alarm clock and birthday reminder.

You can have reminders, alerts for specific dates and times. With the advanced (but easy to user) scheduling options you can setup recurring reminders (hourly, daily, weekly, monthly, yearly, etc.). 

Announcement: See your shareware usage statistics with SoftMeter and Google Analytics

Shareware developers can now monitor the usage of their programs via Google Analytics, in the same way they monitor their website traffic.

This is the announcement of v0.5.2 of SoftMeter (former libAppTelemetry) that brings this capability to indie programmers (Windows, MacOS X).

Google analytics reporting examples for tracking software/shareware desktop applications

By using SoftMeter in your shareware/software application you can see runtime statistics of your desktop program via the Google Analytics platform.

As a shareware developer, you are probably already using Google analytics for your website traffic as it is a free and reliable solution. With our SoftMeter library, you can now also monitor the usage of your software program.

In this article, you can see examples of the reports that you will get.

Checkist: How to transfer a domain from Godaddy to Namecheap, in 50 minutes (15 steps)

This procedure requires less that 10 minutes of your time. Together with the waiting time for the servers to update, the domain switch takes from 50 minutes to few hours to complete. As this is completed in less than a day, you can perform the transfer just a few days before the renewal date your domain.

Application Analytics tools (aka application statistics libraries, software usage analytics, run-time analytics)

Comparison of runtime usage analytics for software: Revulytics/Trackerbird, Nalpeiron, Appdynamics, Deskmetrics, Telerik analytics, etc. Or take a free solution to see statistics of your software in Google Analytics.

StarMessage screensaver v5.5.6 (Windows, Mac), v5.5.7 (Apple store) released

- Internal improvements of the screensaver

- Better illumination of the new moon phase

- Better registration system for paying users

- More quotes in the full version (v.5.5.7)

- More quotes in the free version (v.5.5.7)

- Better launch options and more clear explanatory messages (v.5.5.7)

Go get the free version from our website [Windows], [MacOS].